The Secret Sauce
Sauces are made up of a lot of different components and they all have to come together to make something amazing. Without one ingredient, the sauce is missing something and doesn’t have the bang that it used to. This is the place where you’ll find some of those hard to find ingredients, but if you don’t have all the ingredients, it’s still not going to be very impressive.
- Do you have pre-sales? Can you get presales?
- What is your unique selling proposition?
- What is your unfair advantage?