How To Kick SaaS
  • Introduction
  • Forward
  • Who & How
  • The business of SaaS
    • The Business of SaaS
    • Basic Lessons of Saas
    • The Process
    • Parts of a SaaS
  • Validating You SaaS
    • Validating Your SaaS
    • What happens when you don't validate
    • The SaaS Validation Process
      • Why are you doing this?
      • Should you do this?
      • Competition Analysis
      • Buyer Analysis
      • Sales & Distribution
      • Time & Money
      • The Secret Sauce
      • Buyer Categorization By Sales Method
      • The Advisory Approach
    • Validation Success
  • SaaS Build Process
    • SaaS Build Lessons
    • Planning & Costing
      • The Costing Process
      • The Estimate
      • The Scope of Work
      • Information Architecture Development
      • Working Numbers
      • The Project Plan
    • Build Team Roles
      • What To Expect From Your SaaS Development Team
      • Build Teams
      • The Project Manager
      • Information Architect
      • UX Designer
      • Developers
      • Quality Assurance
    • Standard Tools
      • Project Management Tools in SaaS Development
      • Development Environment & Dependencies
      • Remote Development Environments
      • Code Repositories in SaaS Development
      • Monitoring Your SaaS
    • Steps to Developing a SaaS
      • What to expect in SaaS development
      • Systems Setup
      • Creative
      • Project Planning
      • SaaS User Experience (UX)
      • Concept Design
        • SaaS UX Design Case Study
      • Content Development
      • FrontEnd Development
      • BackEnd Development
      • Quality Assurance (QA)
      • Alpha Testing
      • Beta Testing
      • Launching Your SaaS
      • Continuous Integration
    • Things to know and expect
      • You MUST learn at least the basics of Project Management
      • Things you do and do not know
      • How to tell if your development team is working
      • Good, Cheap, Fast. Choose Two.
      • Positivity is Key in Management
      • Storytime: The Story of a Ton of Lost Users and Money!
      • Development is iterative
      • Development Time Increases As Complexity Increases
      • Storytime: Don't Send Me Shit
      • Story Time: The Best of the Best
      • Sunk Costs
    • Your SaaS MVP Pre-Development Build Checklist
  • Appraisement: Pricing Your SaaS
    • Appraisement: SaaS Pricing
    • SaaS Pricing Metrics
    • SaaS Pricing Metrics Glossary
    • Science of Pricing
    • What You Need To Know About Your Customers
    • How To Price Your SaaS
    • Customer Types Case Study
    • Storytime With Brennan
    • Pricing Page: The Most Valuable Page On Your Website
      • Pricing Page Examples
  • Acquisition: Gaining SaaS Users
    • Acquisition: Getting SaaS Users
    • SaaS Traction Lessons
    • Acquiring your first users
    • Getting ready for growth
    • Organic Search Marketing
      • Content Marketing Is An Investment
      • Step 1: Keyword Research
      • Step 2: Content Planning
      • Step 3: Writing, Formatting, & Beyond
    • Marketing Automation in SaaS
      • Marketing Automation Basics
      • Storytime: Learning about marketing automation the hard way
      • Lead Scoring, Tagging, & Triggers
      • Marketing Automation Systems
    • Lifetime Deals
    • Outbound Campaigns
    • Affiliates & Partnerships for SaaS Businesses
    • Narrowing Your Message With Adaptive Design
    • Social Media Marketing
      • Social Media Retargeting
      • Testing your social media ads
      • Social Media Ad Tricks
    • Pay Per Click (PPC)
    • SaaS Software Checklist
    • Email Marketing
    • The Marketing Website
  • Activiation
    • Activation
    • Getting Personal
    • Stalking Your Users
    • Onboarding
    • Training Webinars
    • Onboarding Emails
    • New User Tour
    • Setup Checklist
  • Attrition: Supporting Your Community and Growing Your Business
    • Supporting Your SaaS Customers
    • SaaS Community Building
    • Chatbots
    • Events
    • Swag
    • Education
    • The Knowledge Base
  • NOTES
    • NOTES
    • The best growth hacks no one wants you to know
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On this page
  • The Levers You Can Pull
  • How do you know?
  1. Appraisement: Pricing Your SaaS

Appraisement: SaaS Pricing

The Levers You Can Pull

SaaS pricing is one of the most important aspects of building your system, and the one that most businesses spend the least amount of time focusing on. So many SaaS entrepreneurs I’ve worked with or spoken to put together their pricing over the course of a day and never change it afterward for fear that someone will get upset.

How do you know?

So my question to them is, “How do you know you got it right?!”

It’s a super important question, and one that could lead to the growth or death of a SaaS company!

Why spend all the time and money on a SaaS system if no one is going to buy it? Also, if you’re not able to scale because or are losing money because your prices are too low, then you can’t provide the best value to your customers.

Finding the right pricing system is what enables you to live the best life and provide the best value to your customers.

PROTIP: This area will walk you through the basics of what you need to know to price your SaaS, but what you really need to do is read the Price Intelligently SaaS Pricing Strategy book. This is one of the best and most important documents you can read before you start, during the build, or during the growth and scaling of your SaaS business. READ THE BOOK.

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Last updated 6 years ago